Serious About Skin

slider Swoosh


Privacy and Cookies Policy

Privacy Policy Purpose

This privacy policy sets out how Specialist Skin Clinic uses and protects any personal information provided when patients contact us through our website or attend the clinic. The policy will identify the lawful basis for processing personal information. This policy has been updated to comply with the EU General Data Protection Regulations applicable from 25th May 2018.

Policy Statement

The Specialist Skin Clinic is committed to respecting patient privacy and personal information. You can be assured that your personal information will only be used in accordance with the EU and General Data Protection Regulations.

Specialist Skin Clinic may change this policy in the future by updating the details on the website.


This policy applies to all potential patients, current patients and staff members engaged in the treatments provided in the Specialist Skin Clinic.

Controller of Personal Information

Any personal information processed by Specialist Skin Clinic in connection with this Privacy Policy is controlled by the “data controller” namely the Specialist Skin Clinic. A data controller is recognised in law as the organisation that processes and takes the responsibility for the information collected and determines the purpose for which the data is collected.

If website links on the Specialist Skin Clinic website are accessed then the other sites should also be considered separately as a “data controller.”

What do we mean by Personal Information?

Personal information means details which identify you or could be used to identify you

Examples of personal data:

  • Name and contact details.
  • Financial details to complete transactions for consultations, treatments and products purchased.
  • Personal details collected during consultations and provision of treatment.
  • Information about how potential and current patients use our website and mobile applications.
  • Photographs taken with your permission to monitor your response to treatment.
  • CCTV images taken within the reception and private boundaries of the clinic.
  • Audio recordings from within the reception area of the Specialist Skin Clinic.

When does this Privacy Policy apply?

This Privacy Policy applies to potential patients and current patients who provide personal information in order to obtain information about treatments, or arrange and attend a consultation in Specialist Skin Clinic. The information may be acquired through verbal or written communication in person or through our website.

It may sometimes be necessary to share Personal information with organisations allied to the health care of the patient or to marketing organisations. Patients should consult with the data controller in the organisations involved and refer to the information provided under “Controller of Personal Data.”

How can we keep your personal information secure?

We value your personal data and we are committed to protecting the information entrusted to us. We do this by:

  • Ensuring staff employed by the Specialist Skin Clinic “processors” are well informed and understand the importance of maintaining security of personal information.
  • Processing information as discreetly as possible to avoid any inadvertent lapse of security.
  • Providing security protected computer systems, regularly backed up to retain information.
  • Storing hard copies of personal data in a locked storage environment.
  • Avoiding sharing any personal information entrusted to us, with any unauthorised individuals.
  • Ensuring security of the Specialist Skin Clinic premises is appropriate.
  • Should we add encryption of information here, how long stored and storage of off site information.

When do we collect personal information about you?

We collect personal information about potential patients who contact us in person or through our website. We also collect more detailed personal information about those patients who choose to register in the Specialist Clinic in order to receive a consultation. We use some of this personal data to provide relevant information about treatments of possible interest to patients.

What types of personal information do we collect and retain?

Certain categories of information are classed as “sensitive personal data” under the new EU and UK data protection laws. Generally we try to limit the collection of this type of data, however in order to provide the service of the Specialist Skin Clinic it is essential that we collect this type of data.

We collect the following categories of information, some of this data is classed as “Sensitive Personal Data”

  • Personal and financial information to complete and manage a booking in preparation for a consultation.
  • Information relating to sexual orientation, ethnicity, pregnancy, medical history, medical consultation, treatment plan and care provided.
  • Photographs of patients sent in via the website for the purpose of supporting the diagnosis and allowing comparison and monitoring of a medical condition.
  • Information provided for the purpose of managing a diagnosed medical condition, including the processing of a prescription.
  • Information about potential patients and current patients who use our website or mobile devices.
  • Your opinions about the treatment you received in the Specialist Skin Clinic.

         The main purposes for which we use your personal information are:

  • To manage your request for a consultation and deliver the treatment you require.
  • To communicate with you regarding future appointments.
  • To document your plan of care and response to treatment.
  • To retain your documentation in the event of any possible litigation.
  • To comply with the General Medical Council and the Nursing and Midwifery Council regulatory organisations.
  • To document the outcome of clinical assessments, diagnosis, treatments administered and response to care.
  • To maintain a record of prescriptions provided to comply with the Royal Pharmaceutical Society regulations.
  • To maintain a record of all financial transactions to comply with the regulatory requirements of a Limited Company.
  • To monitor any concerns and complaints to provide information to improve the delivery of the service we provide.
  • To comply with the regulatory requirements of the Health Inspectorate Wales and the Laser Protection Advisor.
  • To provide appropriate marketing to individuals attending the clinic and using our website.
  • To maintain security within the clinic to safeguard members of the public and clinic staff.

When will we send you marketing materials?

We will request your permission to send you marketing materials. We will give you the opportunity to opt-out of any marketing materials we offer and respect your choice as to what communications you wish to receive and how these are sent.

  • How can you change what marketing materials you receive?

You can decide to stop receiving any marketing materials we may send at any time.

  • You can unsubscribe to our newsletter communications by clicking the unsubscribe option.
  • You can communicate your request directly in person, by telephone or in writing. The contact details and address are available on the website.
  • If you ask us to stop sending marketing materials please note we will retain your personal information indicating you do not wish to receive marketing communications.

What is our legal basis for using your personal information?

Specialist Skin Clinic will only process your personal information where we have a legal basis to do so. The legal basis will depend on the reasons the Specialist Skin Clinic collected and needs your information. Under EU AND UK data protection laws the legal basis will be:

  • To facilitate the booking process.
  • To provide and document medical assessment and treatment.
  • To comply with legal obligations of the regulatory organisations.
  • To protect your vital interests.
  • To maintain a legitimate interest in your information in order to provide a safe service for the benefit or current and future patients.
  • To process your consent for specific procedures and treatments.

How long do we keep your information?

It may be necessary to keep your information for as long as we need it, in order to:

  • Process your visits to the Specialist Skin Clinic, for example the retention of your information will be required during your initial contact right through to any subsequent visits to the clinic.
  • Respond to any concerns or complaints that may occur at a later date.
  • Provide statistical information on the treatments we provide and how we can use that information to improve the experience of future patients.

If your data is no longer required?

  • We will review the information we hold and delete it securely, if it is no longer a legal requirement to retain the data.


We may collect and use your personal information after you have given your specific consent for us to do so. This may include your opinion of the service you received when attending the Specialist Skin Clinic. These reviews may be used on the website to inform potential patients of your experience.

We may also request your permission to use photographs or testimonials of the type of treatment you have experienced. This information may be used to market specific treatments.

If the reason for processing your data is marketing, you can withdraw your consent to such processing at any time.

Who do we share your personal data with?

Your personal data may be shared with professionals allied to your health care. We share information with them to assist us in providing seamless health care for you.

We may also be required to share your personal information with credit and charge companies and anti-fraud screening service providers to process payments and (where necessary) to carry out fraud screening.

We may respond to a valid legal request for the purpose of evidence to support litigation.

We may provide usage information to our marketing company to inform you of specific treatments that may be of interest to you.

What countries will your personal information be sent to?

We do not share your data with any company outside the United Kingdom unless you have requested that information is sent to professionals allied to your health care in the country you reside.

What are your legal rights regarding the personal information we hold about you?

We recognise that under the UK and EU data protection regulations, you have certain rights in relation to the data we hold about you. We will be receptive to a request for your personal data and aim to offer an initial respond within one month. There will be no fee for a copy of your medical management; however there will be a fee for any medical reports requested.

We will respond to your request as efficiently as possible and in compliance with applicable law. There may on occasions be legal reasons why we are unable to provide all the information you request. We will inform you if we are unable to provide the information you require.

The complexity and nature of your request may require up to three months to collate. If this is the situation we will keep you informed of the progress of your request.

What type of information can I request to be removed from the Specialist Skin Clinic database?

  • You may request us to stop sending you newsletters and marketing information. You can use the unsubscribe option on the e mail or contact us by telephone 02920617690 to no longer receive this type of marketing material.
  • You may request that we do not contact you by e mail or text for the purpose of reminding you about a forthcoming appointment; however failure to attend your appointment may incur a charge. Please refer to our Terms and Conditions on our website.
  • You may request us to stop using your personal information where we are doing so under the legal reason section of this document. We will comply with your request unless there are more compelling reasons that would prevent us meeting you requirements.
  • We aim to hold accurate personal information on potential patients and patients who attend the Specialist Skin Clinic. If you suspect that the personal information we hold is incorrect you may wish to contact the clinic to amend the information.
  • You cannot remove your personal information from the Specialist Skin Clinic. Information in relation to the medical management and treatment you received may be removed from the Private Practice Software. A copy of the information will be kept to meet our legal and professional regulatory requirements for 7 years.

How to request your personal data and change how we use any personal data?

Your request should be in writing and contain the following information:

  • The date of your request
  • Your name and postal address.
  • Details of your request.
  • Any specific details that may help us to establish the date of you visit to the clinic.
  • Telephone number of when it is suitable to contact you and whether you give permission for us to leave a message if you are not available.
  • A copy of your passport or driving license so that we can verify your identity
  • If you have requested someone to act on your behalf, please include a signed letter of permission.
  • Please send your request to:

Dr M Gonzalez  Specialist Skin Clinic

Session Cookies

To allow you to carry information across pages of our site and avoid having to re-enter information.

Within registration to allow you to access stored information.

This privacy policy sets out how Specialist Skin Clinic uses and protects any information that you give us when you use this website.

Specialist Skin Clinic is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement.

Specialist Skin Clinic may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes.

What We Collect

We may collect the following information:

  • name
  • contact information including email address
  • demographic information such as postcode, preferences and interests
  • other information relevant to customer surveys and/or offers

What We Do With The Information We Gather

We require this information to understand your needs and provide you with a better service for the following reasons:

  • internal record keeping
  • we may use the information to improve our products and services
  • we may periodically send promotional email about new products, special offers or other information which we think you may find interesting using the email address which you have provided
  • from time to time, we may also use your information to contact you for market research purposes; we may contact you by email, phone, fax or mail
  • we may use the information to customise the website according to your interests.
  • security

We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.

Links to Other Websites

Our website may contain links to enable you to visit other websites of interest easily. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question. We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen. You may request details of personal information which we hold about you under the Data Protection Act 1998. A small fee will be payable. If you would like a copy of the information held on you please write to us at the address on our Contact page. If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible. We will promptly correct any information found to be incorrect.

Use of Cookies on our Site

A cookie is a text-only string of information that a website transfers to the cookie file of the browser on your computer’s hard disk so that the website can remember who you are. A cookie will typically contain the name of the domain from which the cookie has come, the ‘lifetime’ of the cookie, and a value, usually a randomly generated unique number. Two types of cookies are used on this website:

  • session cookies which are temporary cookies that remain in the cookie file of your browser until you leave the site
  • persistent cookies, which remain in the cookie file of your browser for much longer (though how long will depend on the lifetime of the specific cookie)

Cookies can help a website to arrange content to match your preferred interests more quickly. Most major websites use cookies. Cookies cannot be used by themselves to identify you.

Find out more about cookies.

How we use Cookies on our Site and what Information we Collect

Session Cookies
To allow you to carry information across pages of our site and avoid having to re-enter information.

Within registration to allow you to access stored information.

Persistent Cookies
To help us recognise you as a unique visitor (just a number) when you return to our website and to allow us to tailor content or advertisements to match your preferred interests or to avoid showing you the same adverts repeatedly.

To compile anonymous, aggregated statistics that allow us to understand how users use our site and to help us improve the structure of our website. We cannot identify you personally in this way.

Disabling/Enabling Cookies
You have the ability to accept or decline cookies by modifying the settings in your browser. However, you may not be able to use all the interactive features of our site if cookies are disabled. Find out how to disable/enable cookies.

How we use Cookies on our Site and what Information we Collect

Session Cookies
To allow you to carry information across pages of our site and avoid having to re-enter information.

Within registration to allow you to access stored information.

request a brochure


Specialist Skin Clinic
10 Penlline Road
CF14 2AD

To book an appointment

T: 02920 617690

F: 02920 621209